ADVERGAME.COM
Advergame.com was a game-oriented advertising company previously owned by Skyworks. Advergame was [purchased](http://www.techcrunch.com/2009/07/21/gaming-software-company-arkadium-acquires-advergamecom/) by [Arkadium](http://www.crunchbase.com/organization/arkadium) in July 2009.
ADVERGAME.COM
Industry:
Advertising Gaming Marketing Software
Founded:
2005-01-01
Address:
New York, New York, United States
Country:
United States
Website Url:
http://www.advergame.com
Total Employee:
51+
Status:
Closed
Contact:
(212) 337-3701
Technology used in webpage:
IPhone / Mobile Compatible Viewport Meta Apple Mobile Web Clips Icon Google Font API WordPress Google Analytics Content Delivery Network Organization Schema Google Universal Analytics Sitelinks Search Box
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Official Site Inspections
http://www.advergame.com
- Host name: aec037177372cc6cd.awsglobalaccelerator.com
- IP address: 3.33.251.168
- Location: Seattle United States
- Latitude: 47.6348
- Longitude: -122.3451
- Metro Code: 819
- Timezone: America/Los_Angeles
- Postal: 98109
More informations about "Advergame.com"
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An advergame (portmanteau of "advertisement" and "video game") is a form of advertising in video games, in which the video game is developed by or in close collaboration with a corporate entity for purposes of advertising a brand-name product. While other video games may use in-game advertising (such as an advertisement on a virtual billboard or branding on an in-game object), an advergame is differentiated by the Interactive Advertising Bureau as a "game specifically designe…See details»
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Sep 29, 2023 This type of advergame entails smaller, single-level games embedded within websites, apps, or digital advertising. They aim to provide short-term engagement, enticing users to play games that are quickly accessible …See details»
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Although each advergame is different, it is common for the protagonist of the video game to be the brand, the product or the service that you want to promote with the strategy (we will show you examples later). Video games differ from …See details»
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Nov 4, 2022 In the realm of modern marketing strategies, one technique has emerged as a potent and captivating way to promote products and services – Advergaming.This innovative approach blends the worlds of advertising and …See details»
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Feb 9, 2024 Clear Objectives: A successful advergame has clear objectives that guide players toward desired actions or interactions with the brand. Incentives and Rewards: Rewarding players with in-game incentives, such as virtual …See details»
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Nov 10, 2022 However, ‘advergame’ can tend to infer a game used as an advertising format (e.g. connected to or even within an ad). Whereas ‘branded game’ can infer higher quality sometimes stand-alone games. The highest …See details»
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Feb 15, 2023 Zool advergame. This game was presented by Chupa Chups and intended to compete with Mario Bros and Sonic the Hedgehog. It has a 90s theme, making it appealing to …See details»
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Apr 6, 2023 Advergaming is a marketing strategy that combines the elements of advertising and video gaming to create engaging, interactive experiences for consumers.This approach …See details»
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May 2, 2023 Hence, you count on your advergame to attract a broad audience, which is especially valuable when you aim to raise your brand awareness. At the same time, by …See details»
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A more recent advergame that experienced great notoriety is The Scarecrow. In 2015, Mexican restaurant Chipotle released this short film and arcade-style mobile game. In it, players …See details»
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Jan 25, 2024 Image by vectorjuice on Freepik. Advergames are online games made to promote a brand or product. They can be found on websites, social media, or mobile apps. These …See details»
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Advantages of advergaming. Among the benefits of this marketing strategy we can mention: Greater impact and brand recall: By using entertainment as an advertising tool, it is possible to …See details»
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Advergaming (brand game), on the other hand, is a brand-focused game where the main character or the overall gaming environment is about a brand's product or services. For …See details»
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Advertising goods or services while keeping the audience engaged is complex, but Advergames have become an increasingly popular platform. Here’s a guide to Advergames: Advergames …See details»