BRAND CAPITAL
Over ten years, Brand Capital has partnered in the building of over 850+ indigenous brands. It has enabled the introduction of new concepts of print advertising in the form of jackets, panorama adverts and flaps, emulated across other print media. Since its inception, Brand capital has helped build several iconic brands and create immense enterprise value. But most of all, Brand Capital has enabled the discovery of โBrand valueโ. Different from an archetypal Private Equity player, we succeed... in contributing โIntellectual Capitalโ, thus supporting the creation of a brand strategy and planning media-spread to optimize value. We now have investments across sectors as wide as โ Retail, FMCG, Consumer Durables, Realty, Digital and Mobile, E-Retail, Health & Wellness, Financial Services, Consumer Services and several more. Our invested value today stands at USD 2.5 Billion, driven by our disruptive innovation and the power of the media properties across "The Times Group". - See more at: http://brandcapital.co.in/#sthash.YJ6lB0CB.dpuf
BRAND CAPITAL
Industry:
Advertising Retail Venture Capital
Founded:
2005-03-01
Status:
Active
Contact:
(650) 421-2000
Email Addresses:
[email protected]
Technology used in webpage:
Viewport Meta IPhone / Mobile Compatible SSL By Default Google Font API Apple Mobile Web Clips Icon WordPress Content Delivery Network Font Awesome Wordpress Plugins Mobile Non Scaleable Content
Similar Organizations
Detroit Venture Partners
Detroit Venture Partners is an American venture capital firm that funds seed- and early-stage technology companies.
Hanaco Venture Capital
Hanaco Ventures backs early-stage technology companies with visionary and passionate entrepreneurs.
LionTree
LionTree Partners is a service provider and investment banking fund that invests in media, technology, and telecommunication.
Current Advisors List
Current Employees Featured
Investments List
| Date | Company | Article | Money raised |
|---|---|---|---|
| 2021-11-02 | TTSF Cloud One | Brand Capital investment in Seed Round - TTSF Cloud One | 400 M INR |
| 2021-02-08 | Fintech.Tv | Brand Capital investment in Series A - Fintech.Tv | N/A |
| 2020-02-21 | 1World Online | Brand Capital investment in Series A - 1World Online | 8.48 M USD |
| 2019-12-31 | blinkit | Brand Capital investment in Series F - blinkit | N/A |
| 2019-12-29 | GoMechanic | Brand Capital investment in Series B - GoMechanic | 1.05 B INR |
| 2019-11-18 | Healthians | Brand Capital investment in Series B - Healthians | 12 M USD |
| 2019-11-04 | Starting 11 | Brand Capital investment in Series A - Starting 11 | 5 M USD |
| 2019-08-07 | JewelMaze Private Limited | Brand Capital investment in Seed Round - JewelMaze Private Limited | 4 M USD |
| 2019-07-22 | PayMate | Brand Capital investment in Series D - PayMate | 25 M USD |
| 2019-06-20 | Indorse | Brand Capital investment in Convertible Note - Indorse | 4.5 M USD |
More informations about "Brand Capital"
Getting tangible about intangibles: The future of growth and ...
Jun 16, 2021 In parallel, the company worked to improve its brand capital, offering customers a loyalty program with a focus on free delivery, more choice, and a personalized pricing system. โฆSee details»
Brand capital and corporate investment efficiency - Chan
Nov 6, 2024 Using a sample of US firms from 1975 to 2021, we show that brand capital improves investment efficiency, which is robust to various measures of brand capital and โฆSee details»
List of top Brand Capital Portfolio Companies - Crunchbase
May 3, 2001 Over ten years, Brand Capital has partnered in the building of over 850+ indigenous brands. This list of organizations invested in by Brand Capital provides data on โฆSee details»
Brand Equity: Definition, Importance, Effect on Profit
Brand capital and firm value - Maria Ana Vitorino
University of Minnesota, Carlson School of Management, 321, 19th Avenue South, Minneapolis, MN 55455, United States. b. ... brand capital and physical capital is volatile and procyclical. A โฆSee details»
Brand Capital - Investments, Portfolio & Company Exits - Crunchbase
Brand Capital 's most notable exits include blinkit, Airbnb, and Simplilearn. Which industries has this organization had the most exits in? Show . blinkit Blinkit is a low-price online supermarket โฆSee details»
Brand Capital: Brand Capital in Mergers and ... - FasterCapital
Successfully integrating brand capital can help align organizational cultures and create a unified brand message. The merger of Disney and Pixar serves as an illustration, where both brands โฆSee details»
Brand Capital and Corporate Investment Efficiency - SSRN
Mar 4, 2023 Using a sample of U.S. firms from 1975 to 2021, we show that brand capital improves investment efficiency, which is robust to various measures of brand capital and โฆSee details»
Brand Capital and Stock Price Crash Risk | Management Science
Dec 7, 2021 We also use an advanced machine learning approach and confirm that brand capital is a strong predictor of future stock price crashes. Our cross-sectional analyses show โฆSee details»
Brand capital and credit ratings - Taylor & Francis Online
Feb 18, 2022 We examine the relationship between brand capital and firmsโ credit ratings. Using a sample of 5,787 publicly listed U.S. firm-year observations over the 1994โ2017 period, we โฆSee details»
Brand capital and debt choice - ScienceDirect
May 1, 2024 The motivation for this study stems from the growing recognition that brand capital constitutes a sizable share of corporate value. For instance, Belo et al. (2022) show that brand โฆSee details»
Marketing Investment and Intangible Brand Capital
Brand equity consists of the intangible capital that generates sustainable, incre-mental profitability to the firm owning the commercial rights to the brand. The expertise, or human capital, of the โฆSee details»
Why brand capital is the silent force behind business success
Mar 27, 2024 Sholto Lindsay-Smith, director and head of strategy at international brand and business consultancy Industry, discusses the often forgotten importance of brand capital and โฆSee details»
Brand Capital International - Crunchbase
Brand Capital International (BCI), headquartered in the US, is the strategic investment arm of the Times Group. BCI works with the global entrepreneur eco-system and provides branding โฆSee details»
Brand capital and firm value - ScienceDirect
Jan 1, 2014 Brand capital is an intangible asset that summarizes consumersสผ awareness of the goods and services produced by a firm. In the spirit of Griliches (1979), we interpret brand โฆSee details»
Brand Capital and Firm Value | INSEAD
Belo F., Lin X., Vitorino M. A. (2014). Brand Capital and Firm Value. Review of Economic Dynamics, 17(1), pp150-169.See details»
(PDF) Brand capital and credit ratings - ResearchGate
Feb 18, 2022 We examine the relationship between brand capital and firmsโ credit ratings. Using a sample of 5,787 publicly listed U.S. firm-year observations over the 1994 to 2017 period, we โฆSee details»
Brand Capital and Stock Price Crash Risk - SSRN
Aug 28, 2021 Using a sample of 39,685 publicly listed U.S. firm-year observations covering 1975 to 2018, we show that brand capital is significantly and negatively related to crash risk. We โฆSee details»
Marketing Investment and Intangible Brand Capital
Marketing Investment and Intangible Brand Capital by Bart J. Bronnenberg, Jean-Pierre Dubé and Chad Syverson. Published in volume 36, issue 3, pages 53-74 of Journal of Economic โฆSee details»