CAPRALLY

caprally-logo

CapRally is building an Freemium platform for companies, investors, and investment bankers to easily manage their capital raising opportunities. Users can get matched with investors, manage and track the investors within the deal, and collaborate on that deal with their team or advisors. Eventually the shared data analytics and reporting will help with investor insight. Competitive Advantage over Spreadsheets and CRM: 1) Integration - CRM fails when it takes you away from your workflow. Ge... neral purpose CRMs like Streak.com are trying to solve this by building into your email client (in their case GMail), CapRally will need to build these ties in order to get real usage, which will in turn produce quality data to run analytics on; 2) General Purpose vs. Focused on Fundraising - Most CRMs are focused on their core user (sales people) and the software data structures are locked into that. Because of this, users have to change their process to match the system rather than the system matching their process. Salesforce has created instances (VC and Investment Bank) which renames the fields and objects, but it is putting lipstick on a sales system. 3) Too Complicated - Despite claiming to want every bell and whistle, when met with a million things to customize, people's eyes glaze over and they go back to what they know. 4) High Price Point - because some of the groups that have previously gone after the market started at times when SAAS or Freemium models didn't exist and had to hire enterprise sales teams, the business could only be supported by huge prices tags. That model limits the amount of users and overall market to just the funds willing to pay for it. The interesting thing is that more deals are done away from funds as well as away from investment banks (7 out of 8). With a Freemium model, we can capture all the deals and the data along with it and create premium features that we can charge the high-end users.

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CAPRALLY

Industry:
Analytics Banking SaaS Software

Founded:
2012-10-01

Address:
San Francisco, California, United States

Country:
United States

Website Url:
http://www.caprally.com

Total Employee:
1+

Status:
Closed

Email Addresses:
[email protected]

Total Funding:
0

Technology used in webpage:
Amazon Google Maps GoDaddy DNS Google Maps API


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Current Employees Featured

jeremy-copling_image

Jeremy Copling
Jeremy Copling Founder & Head of Technology @ CapRally
Founder & Head of Technology
2012-10-01

Founder


jeremy-copling_image

Jeremy Copling

john-baunach_image

John Baunach

thomas-foley_image

Thomas Foley

Acquisitions List

Date Company Article Price
2013-01-01 Pitchbrite Pitchbrite acquired by CapRally N/A

Investors List

draper-associates-2_image

Draper Associates

Draper Associates investment in Seed Round - CapRally

Newest Events participated

web-summit-2015_event_image Participated in Web Summit 2015 on 2015-11-03 as exhibitor

Official Site Inspections

http://www.caprally.com

  • Host name: ip214.ip-188-165-132.eu
  • IP address: 188.165.132.214
  • Location: Spain
  • Latitude: 40.4172
  • Longitude: -3.684
  • Timezone: Europe/Madrid

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