FORMA BRANDS
FORMA is an incubator, accelerator, and curator of next-generation beauty brands launching as a multi-category platform. The company celebrates, supports, and seeks those changing the world through creative expression. Each brand in its portfolio is thoughtfully selected, acquired, or created because of the products it offers, the stories it tells, and the beauty it spreads. United by a shared call to create, Forma partners with inspiring founders to provide the resources, processes, and know-how to amplify their stories.
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Current Advisors List
Board_member
Current Employees Featured
Simon Cowell President @ FORMA Brands
President
Brendan Kelly CFO @ FORMA Brands
CFO
Erika Savage SVP, Partnership Development @ FORMA Brands
SVP, Partnership Development
Eric Boyce SVP Strategy + Digital @ FORMA Brands
SVP Strategy + Digital
2020-08-01
Eric Hohl Chairman & CEO @ FORMA Brands
Chairman & CEO
2022-03-01
John Cavellini Financial Planning and Analysis Manager @ FORMA Brands
Financial Planning and Analysis Manager
2020-03-01
Matthew Lloyd CFO & COO @ FORMA Brands
CFO & COO
2020-12-01
Acquisitions List
| Date | Company | Article | Price |
|---|---|---|---|
| 2020-10-25 | Lipstick Queen | Lipstick Queen acquired by FORMA Brands | N/A |
| 2020-08-21 | Playa | Playa acquired by FORMA Brands | N/A |
Investors List
Sofina
Sofina investment in Private Equity Round - FORMA Brands
General Atlantic
General Atlantic investment in Private Equity Round - FORMA Brands
Key Employee Changes
| Date | New article |
|---|---|
| 2022-03-07 | FORMA Brands Names Eric Hohl Chairman and Chief Executive Officer |
More informations about "FORMA Brands"
FORMA Brands - LinkedIn
FORMA Brands | 10,685 followers on LinkedIn. We’re FORMA. An incubator, accelerator, and curator of today’s beauty brands. We deeply appreciate and genuinely love all things beauty.See details»
FORMA Brands - Crunchbase Investor Profile
FORMA is an incubator, accelerator, and curator of next-generation beauty brands launching as a multi-category platform. The company celebrates, supports, and seeks those changing the world through creative expression.See details»
FORMA Brands Successfully Completes Sale to Investor Group; …
Apr 11, 2023 About FORMA Brands FORMA Brands is a builder of beauty brands anchored …See details»
FORMA Brands: Revenue, Worth, Valuation & Competitors 2025
About FORMA Brands FORMA Brands is a Cosmetics related company founded in 2020 and …See details»
FORMA Brands Enters into Agreement to be Acquired by Group of …
Jan 12, 2023 Simon Cowell, President of FORMA Brands, said, "Over the last year, FORMA …See details»
FORMA Brands Information - RocketReach
We’re a family of brands leading what’s next in beauty— we are FORMA. FORMA has a …See details»
Forma Brands Company Profile | Management and Employees List
Find contact information for Forma Brands. Learn about their Drug Stores & Pharmacies, Retail …See details»
Forma Brands - Happi
FORMA has a flexible work program designed to create options for our corporate team-members, which provide greater flexibility, additional well-being + work life balance options, and allows us the ability to widen our talent pool + increase …See details»
News at Forma Brands - The Official Board
Forma Brands is owned by General Atlantic. See the recent changes among its 21 executives. …See details»
FORMA Brands - Funding, Financials, Valuation & Investors
FORMA is an incubator, accelerator, and curator of next-generation beauty brands.See details»
FORMA Brands Launches with Portfolio of Next …
Aug 21, 2020 About FORMA Brands FORMA Brands (“the company”) is an incubator, accelerator, and curator of next-generation beauty brands and products.See details»
Forma Brands Emerges From Bankruptcy With Former Outdoor …
Apr 11, 2023 Forma Brands Emerges From Bankruptcy With Former Outdoor Voices CEO …See details»
FORMA Brands Careers, Perks + Culture | Built In
We’re a family of brands leading what’s next in beauty— we are FORMA. FORMA has a …See details»
Forma Brands agrees to sale via Chapter 11
Jan 17, 2023 THE WHY? Simon Cowell, President of Forma Brands, commented, “Over the …See details»
FORMA Brands - Company Profile & Staff Directory | ContactOut
We’re a family of brands leading what’s next in beauty— we are FORMA. FORMA has a …See details»
Forma Brands emerges from bankruptcy, appoints new CEO
Apr 13, 2023 Forma ultimately agreed to an acquisition by a group of secured lenders, …See details»
Forma Brands files for Chapter 11 — Financier Worldwide
Jan 17, 2023 The proposed transaction is expected to significantly strengthen Forma Brands' …See details»
FORMA Brands Enters into Agreement to be Acquired by Group of …
Simon Cowell, President of FORMA Brands, said, “Over the last year, FORMA Brands has …See details»
FORMA Brands Company Overview, Contact Details
Jun 27, 2024 Learn more about FORMA Brands's company details, contact information, …See details»
CCP Direct: Three Legacy Brands in Cleaning, PPE, and Safety Form …
5 days ago Three legacy brands, all leaders in direct sales of cleaning and facilities supplies, …See details»