GOOD-LOOP
Good-Loop converts advertising money into funding for social causes in a way that makes online advertising more effective, more rewarding and more ethical. We distribute video ads across our network of quality online publishers. The Good-Loop ad player will never auto-play or interrupt but if you choose to, you can opt-in to watch an advert and then donate 50% of the advertisers' money to your chosen social cause. But Good-Loop isn't just good for the world, it's also good for the advertisers' bottom line. The average completed view rate on YouTube is 30% and on Good-Loop it’s 61% – over double the engagement, for the same price. Good-Loop was part of the Collider Startup Accelerator Program 2017, and winner for their 2017 Demo Day - http://collider.io/
GOOD-LOOP
Industry:
Advertising Marketing
Founded:
2016-01-01
Address:
London, England, United Kingdom
Country:
United Kingdom
Website Url:
http://www.good-loop.com
Total Employee:
11+
Status:
Active
Total Funding:
6.09 M GBP
Technology used in webpage:
Viewport Meta IPhone / Mobile Compatible SPF SSL By Default Google Font API Google Analytics LetsEncrypt Apple Mobile Web Clips Icon Google Tag Manager WordPress
Current Employees Featured
Amy Williams Founder & CEO @ Good-Loop
Founder & CEO
2016-01-01
Daniel Winterstein Founder & CTO @ Good-Loop
Founder & CTO
2016-10-16
Founder
Investors List
First Party Capital
First Party Capital investment in Series A - Good-Loop
Scottish Enterprise
Scottish Enterprise investment in Series A - Good-Loop
Seedrs
Seedrs investment in Series A - Good-Loop
SIS Ventures
SIS Ventures investment in Series A - Good-Loop
Quaestus Capital Management
Quaestus Capital Management investment in Series A - Good-Loop
Brandtech Ventures
Brandtech Ventures investment in Seed Round - Good-Loop
Tazz Gault
Tazz Gault investment in Angel Round - Good-Loop
Rob Dobson
Rob Dobson investment in Angel Round - Good-Loop
Collider
Collider investment in Pre Seed Round - Good-Loop
Collider
Collider investment in Pre Seed Round - Good-Loop
Official Site Inspections
http://www.good-loop.com Semrush global rank: 601.56 K Semrush visits lastest month: 75.43 K
- Host name: acd89244c803f7181.awsglobalaccelerator.com
- IP address: 75.2.60.5
- Location: Seattle United States
- Latitude: 47.54
- Longitude: -122.3032
- Metro Code: 819
- Timezone: America/Los_Angeles
- Postal: 98108
Good-loop.com lookup results from whois.ionos.com server:
- Domain created: 23rd-Oct-2016
- Domain updated: 31st-Jan-2024
- Domain expires: 23rd-Oct-2025 0 Years, 201 Days left
- Website age: 8 Years, 163 Days
- Registrar Domain ID: 2068248599_DOMAIN_COM-VRSN
- Registrar Url: http://www.ionos.com
- Registrar WHOIS Server: whois.ionos.com
- Registrar Abuse Contact Email: abuse@ionos.com
- Registrar Abuse Contact Phone: +1.6105601459
- Name server:
- DUKE.NS.CLOUDFLARE.COM
- TESSA.NS.CLOUDFLARE.COM
More informations about "Good-Loop"
Good-Loop - Wikipedia
Good-Loop's main product is a form of video advertising. Adverts are shown in online blogs and newspapers. Viewers pick a charity from a shortlist, which then receives a small donation if the video advert is watched. Advertisers are charged on a cost-per-completed-view (CPCV) basis. See details»
Good-Loop: Home
The home of ethical and effective advertisingSee details»
Good-Loop - Crunchbase Company Profile & Funding
Good-Loop may be growing as evidenced by its partnership with Yahoo to offer carbon-neutral advertising solutions, which is a significant collaboration in the advertising industry. This …See details»
Good-Loop
Good Packages . Find good audiences. Fund quality journalism. Walking the talk . We’ll always be committed to doing good as a business. We’ve been a B Corp since 2019 . Winner Best …See details»
Good-Loop Company Profile 2024: Valuation, Funding & Investors …
Good-Loop General Information Description. Developer of an advertising platform designed to convert advertising money into charitable donations. The company's platform provides …See details»
Good-Loop - Certified B Corporation - B Lab Global
Good-Loop is a Certified B Corporation. Good-Loop make it easy and profitable for big brands to do good at scale through Good-Media. Every ad run with us does good in the world. Raising money for causes, reducing emissions and …See details»
Good-Loop - Funding, Financials, Valuation & Investors
Good-Loop converts advertising money into charitable donations - whilst delivering 70% higher engagement for the advertiser. Win-win : )See details»
Good-Loop, An Ethical Advertising Platform That …
Jun 26, 2020 Today, Good-Loop is an ethical advertising platform that treats viewers of online video adverts with respect and rewards their attention by donating 50% of the ad spend money to a chosen charity.See details»
After an ‘identity crisis,’ profit is within sight for green …
Mar 7, 2024 In 2023, Good-Loop had funneled around £7m of media buys towards charities. It expanded properly into the United States, which came to provide a major share of its revenue; Williams soon moved ...See details»
Good-Loop ties purpose to ad views for a better internet
Mar 28, 2022 Good-Loop runs campaigns in more than 18 markets worldwide, including the U.S., and hopes to grow its business here to 50% in a few years. ... "It was a nice overlap in …See details»
As brands clamour to back causes, Good-Loop raises $6M for its …
Feb 23, 2022 As well as also being a B Corporation, Good-Loop says its “view ads to donate” model delivers more meaningful brand engagement, cost-free philanthropy from users and has …See details»
Good-Loop is creating tools to make ad tech more ethical—and …
Nov 24, 2021 As of September, Good-Loop says it has raised more than $3.5 million for charities like the National Park Foundation and Ronald McDonald House. Though Williams …See details»
Good-Loop | The Home of Ethical Advertising
Good-Loop | The Home of Ethical AdvertisingSee details»
PITCH DECK: Good-Loop Raises $6.1 Million Series a Round
Feb 25, 2022 Good-Loop encourages viewers to watch ads by having brands donate to charity once the ad is over. The startup has raised a $6.1 million Series A round, led by Questus …See details»
Good-Loop
Good-Loop make it easy and profitable for big brands to do good at scale through Good-Media™See details»
My.Good-Loop Raise money for charities simply by browsing the …
Thanks to (Good-Loop) and their viewers, over £20,000 has been raised for our organisation. Funds such as these help us to stand up for bees and other insects, work with farmers, …See details»
Good-Loop | The Home of Ethical Advertising
They give your ad 100% of their attention for at least 15 seconds, unlocking the free donation.See details»
Good-Loop
Aug 1, 2023 Act To Donate is the latest format from Good-Loop that harnesses the value of consumer attention to make it easy and profitable for brands to do good at scale. Good-Loop - …See details»
Good-Loop – Medium
Nov 22, 2018 Good-Loop is an ethical ad platform that delivers effective and respectful advertising while also generating charitable donations for amazing causes — for free. Read …See details»