We’re a leading international financial services group that helps make people’s decisions easier and lives better. We provide financial advice, insurance, as well as wealth and asset management solutions for individuals, groups and institutions.

At the end of 2020, we had more than 37,000 employees, over 118,000 agents, and thousands of distribution partners, serving over 30 million customers. As of March 31, 2021, we had CAD$1.3 trillion (US$1.0 trillion) in assets under management and administration, and in the previous 12 months we made $31.3 billion in payments to our customers.

With over a century of helping people build better lives, we’re confident we can help you hold on to the achievements you make in life, and build a foundation toward new ones. 

+133 years

Helping Canadians

+30M

Happy Customers

$50M

Amount Claims per year

Our values

Our Values are the guideposts that will help us achieve our bold mission. They define who we are and how we work together: we are a digital, customer-centric market leader that's leading the change customers demand.

Own it

We feel empowered to make decisions and take action to deliver our mission.

Think big

Anything is possible. We can always find a better way.

Share your humanity

We build a supportive, diverse and thriving workplace.

Get it done together

We’re surrounded by an amazing team. Do it better by working together.

Obsess about customers

We predict their needs and do everything in our power to satisfy them.

Do the right thing

We act with integrity and do what we say.