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27 Jun 2024
PEUGEOT ANNOUNCES NEW UK MANAGING DIRECTOR
PEUGEOT has appointed Eurig Druce as its new Managing Director of UK operations.
PEUGEOT has appointed Eurig Druce as its new Managing Director of UK operations.
Druce has worked within the Stellantis Group since 2001, having joined Peugeot as a trainee. He will retain responsibility for B2B sales as VP for Stellantis UK.
On his appointment, Druce said: “PEUGEOT continues to go from strength to strength, and I am delighted to return to where I started my journey in the industry. With the largest range of electric vehicles in the UK market, I look forward to realising the true potential of the brand, with our dealer network.”
Druce will report to Maria Grazia Davino, Managing Director, Stellantis UK. He replaces Adam Wood who leaves the Company.
Maria Grazia Davino said: “I am delighted to welcome Eurig to the PEUGEOT UK team, his depth of experience will prove invaluable and help ensure the continued progress of the brand in the UK market, with its dealer network and partners. I look forward to continue working with him over what will be an exciting period, as we launch new product and electrified technologies to the market. I thank Adam for his work and wish him success for the future.”
Ends
LINKS
PEUGEOT Press website
https://uk-media.peugeot.com/en
PEUGEOT UK
www.peugeot.co.uk
ABOUT PEUGEOT
PEUGEOT is a global, innovative and high-end generalist brand. Its values are Excellence, Allure and Emotion. Present in more than 160 countries with 10,000 retailers, PEUGEOT sold nearly 1,200,000 vehicles worldwide in 2020. Not long after celebrating its 210th anniversary, PEUGEOT is now ushering in its new identity with a coat of arms that emphasises its personality and timelessness. In addition to a full range of electrified passenger and commercial vehicles, PEUGEOT has developed a new concept of Neo Performance. The 508 PEUGEOT Sport Engineered is the first in this new line of efficient and high-performance vehicles.