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For over 20 years, PSFK has empowered change-makers through events, newsletters, and trend reports, helping them drive innovation and progress.
Questions The PSFK Team Is Being Asked Today
As a practitioner and developer, we have the experience to provide you and your team with a unique point-of-view.
We provide insight in an era when the purchase journey starts outside of the direct influence of any retailer.
We help executives understand how to plan valuable experiences that engage on an emotional level.
We help our clients understand the landscape of purpose and impact and the role their companies can play in it.
We worked to help executives at consumer good, apparel and food companies understand opportunities that would evolve the way they engage the customers. We worked with thought leaders at headquarters to define new brand, marketing and product propositions at companies from Coca-Cola to PepsiCo, from Adidas to Nike, from Colgate-Palmolive to Method.
Since 2004
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A comprehensive framework for designing user experiences for AI products, inspired by the strategies of leading tech companies.
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20 YEARS IN THE MAKING..... .....20 MINUTES TO CREATE
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