Filipino Homes Company Profile 2020

Page 1

COMPANY PROFILE


introduction

Filipino Homes is the largest comprehensive real estate solutions portal in the Philippines, providing one-stop-shop services for real estate buyers and sellers.


This one-of-its-kind facility (available both online and offline) connects people to all related products and services in real estate business. It provides much needed market information, extensive property listings, statistics, experts' industry assessments, events and activities to assist clients make sound decision. Headquartered in Cebu, this full service real estate portal is managed by a group of seasoned property professionals and capitalists. It envisions to be the largest property portal that syndicates all property listings in the Philippines.


For over a decade now, Filipino Homes continues to help people around the world achieve their dreams and live a full life, teaching them to mine the fertile landscape of real estate.

A JOURNEY TO WORLDCLASS SERVICE

Founded by marketing virtuoso and renowned real estate broker and mentor, Anthony Gerard O. Leuterio, Filipino Homes has grown from a mere brokerage and marketing arm of big and small developers to an umbrella of several innovative subsidiaries, each addressing the current need and preference of the market. A recipient of thousands of prestigious awards, here and abroad, Filipino Homes is a reflection of a responsive company which stainless excellent reputation. It is indeed a refuge for Filipinos who are tirelessly finding their right place where true success is found. Over the years, Filipino Homes has been helping people to enjoy their financial freedom, molding them to be world-class individuals.


Today, Filipino Homes operates a number of companies which address every need of the growing real estate industry. With the coronavirus pandemic shaking the world resulting in a “new normal” way of life to everyone, Filipino Homes is one of the few companies that has been able to thrive above waters of uncertainty. Its established digital system which has been running even before the pandemic helped thousands of Filipino Homes members to thrive amid the abnormal situation. From rentals, property management, online portals, cleaning service, real estate publishing, real estate training academy, among other services offered by its subsidiaries, the company continues to innovate and create new ideas for the industry’s advancement and clients’ great experience.


We offer end-to-end real estate service integrating into our proprietary software to maximize the benefit of giving the best service to our client,� shared Leuterio.

Under the new normal era, Filipino Homes never stopped innovating with its four “Biggest Innovative Portals� to support business. These are: Filipinohomes.com, a multi-listing portal that provides one-stop-shop services for real estate buyers and sellers. This is the only and the largest comprehensive real estate solutions portal in the Philippines.


Rent.ph is a property rental portal that allows rentees to look for potential properties up for rent. It also caters to investors who are buying properties to boost their rental portfolio. Leuteriorealty.com is a back office support for agents and brokers that also equips them with latest information and real-time inventories built to empower them in this digital world. Its latest innovation by far, and the only one in the Philippines that is soon to be accredited by the Philippine Regulatory Commission (pending application) is the Real Estate Training Portal in the country for aspiring agents called Filipinohomes Institute of Real Estate or FIRE. Filipinohomes Institute of Real Estate is an online training academy for real estate agents developed to provide continued skills development training in the industry under the ‘new normal’.


benefits of Filipino Homes POWERFUL GLOBAL BRAND

Joining Filipino Homes will help you advance your career in real estate marketing profession. Our company is INTERNATIONALLY KNOWN as a Philippine Real Estate Brand that has strong presence in major Overseas Filipino Workers (OFWs) countries like the USA, Canada, Saudi Arabia, United Kingdom, Japan, Singapore, United Arab Emirates, Italy, Germany, Norway, and other countries that has growing OFW community. Aside from that, Filipino Homes is a MULTI-AWARDED company that has garnered over 1,000 awards since its inception, a proof of its world-class service and excellence in the real estate industry here and abroad.


SOUTH EAST ASIA PROPERTY AWARDS

ASIA PACIFIC ENTREPRENEURSHIP AWARDS

PHILIPPINES PROPERTY AWARDS

PHILIPPINES PROPERTY AWARDS

BEST PROPERTY CONSULTANCY

MOST PROMISING COMPANY

BEST COMMERCIAL AGENT

BEST RESIDENTIAL AGENT

AWARDS

AWARDS

AWARDS

AWARDS


INNOVATIVE TOOLS

Joining Filipino Homes will give you access to its sophisticated technology. It uses its own Filipino Homes Developers Software where you can get real time information updated by our partner-developers to our FILIPINO HOMES PORTAL. Over 250 dedicated staff are working on this portal every week updating it to our Filipino Homes agents. This is an innovation where selling properties is made easy, allowing you to sell properties anywhere in the Philippines at any time.

Filipinohomes Blogs is one of our marketing support collaterals. You can enjoy learning and sharing our blogs to your buyers as it contain latest updates on the real estate industry. Our up-to-date blogs will help you attract a good following as you become a reliable real estate influencer.


FilipinoHomes Magazine This is the first real estate tourism magazine where we promote Philippine and property developers in the country. Published monthly, the magazine also covers success stories of our Filipinohomes agents.

Free Website Creator Considered first in Asia, this tool that is built within the system will help you promote your personal listing fast and easy.

FilipinoHomes App Built specifically to help agents grow in their real estate career, this one-of-a-kind digital app allows buyers to chat directly to agents, and agents to interact with their fellow colleagues in Filipino Homes.


mission Leuterio Realty believes in its people and their potential. We strive to harness everyone in the team by providing the knowledge, tools, motivation and values so they may become effective not only in their chosen profession but also in life.


vision We envision to lead the change in Philippine Real Estate industry by adhering to, and faithful observance of, strict ethical and professional standards in order to give the best possible service to its clients, colleagues, and the rest of the property sectors’ value chain.


Filipino Homes helped me shape my real estate career from being an agent to becoming a licensed real estate broker. Now, I am leading a productive and enthusiastic team. I owe my success to the company. Its vision and noble mission has raised the bar of the Philippine real estate industry. Hats off to our CEO Anthony Leuterio for his exemplary leadership.

Azela Honor L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0014120


Filipino Homes is the best real estate company in the world. If I want to be the best, I need to be with the best. We are the leader in innovation, technology, customer and agent support. Here in Filipino Homes family, we have the best support system and excellent team of leaders. Our agents are well-trained with a standard of professionalism. Filipino Homes has a superb digital platform which is crucial to professional success in this digital economy. Combined with our wide network of real estate practitioners, we definitely lead the real estate industry. I am proud to be part of Filipino Homes family!

Rose Anne R. Rodriguez L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0029721


I am with Filipino Homes because this is the only real estate company that has the mission and vision to help every agent, broker and client. The company gives free trainings so that agents and brokers are equipped with the right information to help all our clients. With Filipino Homes we were able to have more quality time with our families and ourselves, while achieving financial freedom. As we grow our business here in Filipino Homes, we realize that we are not just helping ourselves and our families but also we are helping others realize their dreams of owning a home. Seeing them excited during reservation until move in makes me feel fulfilled as a real estate practitioner.

Sienna May Bunao Pepito L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0032109


There are so many reasons why I joined Filipino Homes. My friends/ classmates in REB national licensure exams are with FH and performing. When I first heard the CEO and founder of Leuterio Realty and Filipino Homes, sir Ton in a NAO that I have attended in 2018, it was only then that I realized how strict Leuterio Realty is. What I heard from the outside was entirely wrong. I termed Leuterio Realty as the little PRC after having read the policies that made me love the organization. The CEO created and continously creates tools for the sales force to use

in order to improve their performances and as a result, improve the way they live. The CEO is never greedy, he conducts trainings to make everyone equipped and confident in delivering transactions. Shares his knowledge, shapens, and accredits his sales force to Brokers through PRC. The CEO allows me to function as an instrument to help professionalize the industry. Real Estate is my life at the moment and being with a branded Realty is something I can say, “I am in the right track�.

Melve Lorensela Dorado Sadang L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 00307 79


Filipino Homes helps us achieve our dreams. The trainings and seminar are free, making each member of the team professional. Here, you are treated more than a business partner. You are part of a family. I am blessed to be part of Filipino Homes.

Lilibeth Flordeliz Caminade L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0018842


Joining Filipino Homes is like a dream come true. I became my own boss. I was able to enjoy unlimited income and opportunities to travel abroad while working and playing at the same time. On top of it all, I was able to serve others by guiding or giving them sound advices in choosing the right investment. I’m so proud and happy to be part of this innovative and creative company. Thank you boss Anthony Leuterio you are a blessing to us.

Jennifer O. Acebes L I C E N S E D R E A L E S TAT E B R O K E R P R C L I C E N S E 0 0 1 8 74 4


I am with Filipino Homes because I love the way it feels to belong to a family of dedicated and passionate individuals led by our mentor boss Anthony Leuterio. It is amazing how he built the company from scratch to where it is today, the biggest name and the biggest network in the real estate industry. He never gets tired of learning and generously imparting his knowledge to all of us. At Filipino Homes, it is not only about money, it is also about relationships. I am proud to belong to the Filipino Homes family.

Hazel D. Solon L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0019291


With its updated digital solutions and visionary CEO, the Filipino Homes system is pandemic-proof. I am confident that the rest of the team and I could thrive in whatever economic future we will be facing ahead.

Jay Neil Roiles L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0029125


I never thought I could enjoy my life this good, just because of my decision to join Filipino Homes. This company gave me financial freedom, personal growth and fulfillment in life. I love at how it runs its system, which is proven to be effective and helpful to a lot of dreamers like me. What compelled me to stick with Filipino Homes its sound values, impressive vision and mission. Moreso, the company’s uncompromising stand for professionalism, integrity and strong principles are the beacon of its steadfast success regardless of competition and crises. At the heart of Filipino Homes success, is a man who constantly fights to improve the Philippine real estate industry. He is not only leading a growing number of successful and happy team, but he makes sure he brings everyone with him to the top. Now, thats a true leader! Our CEO’s inspiring and creative leadership makes everyone thrive in the middle of this pandemic-induced lockdown.

Lucy Yu L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0023569


As a licensed broker, Filipino Homes is the best avenue not just to practice my profession, but to grow with what I love doing. Because I respect my chosen career, I couldn’t afford to settle with anything less. It’s only with Filipino Homes family that I was able to see the most selfless corporate mission and vision, which aim at helping everyone to succeed. Filipino Homes provided me and my fellow practitioners the right training and seminars to speed up professional development. One of Filipino Homes’ trademarks is quality service. I am proud to be in this family!

Mark Anthony Villarubia L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0016367


Joining Filipino Homes sharpened my professional prowess in real estate. It has the best and up-to-date tools, network and digital system needed for a real estate broker to be successful. Its commitment to continually train me not just to be a better real estate professional but also a better human being with respect, discipline, integrity and compassion is a priceless gift I have ever received.

Denice Alexis N. Manubag L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0027 115


I stand mighty proud to be with Filipino Homes because of its pioneering and unique real estate solutions which became the basis of standard in the Philippine real estate industry. There’s nothing like to be part of this trailblazer in the country’s real estate landscape.

Marlou Angelo Hinay L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0017004


Filipino Homes is a place where you can grow and flourish in your career. I am amazed at how the company tirelessly creates innovation. Even in the middle of COVID-19 crisis it continually creates opportunities. We always want the best in life; I’m with Filipino Homes because it’s undeniably the best realty firm in the country today.

Marita Gracia B. Fancubit L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0030018


There are a lot of good realty firms in the country today. For me, Filipino Homes stands out among them all. I am with this company because it has the best and most advanced system. Its sophisticated tools in developing each member, and equipping everyone with skills training and mentoring is already a dream-come-true for every licensed broker like me. Leadership in this organization is exemplary. Filipino Homes’ founder and chief executive officer (CEO) Anthony Leuterio is not only an effective mentor, but he leads by example. He is a visionary, an innovator, and he brings everyone with him in every victory of Filipino Homes. I am blessed to be a part of this family, where ethical standard is strongly uphold.

Erwin Uy L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0029526


Being a realtor means service, relationship, integrity, and value. All these I have found in Filipino Homes family. Here, I have ready access to a great network and resources to continuously propel me to success and fulfillment in my career. With a culture of growth and ethical mindset coupled with cutting-edge developments, there is never a dull moment with this organization. I am proud to carry with me the leading brand of professional real estate practice today.

Monica BartschBersales L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0029809


I’ve never been at home in any organization I was part of in past. To be honest, it is only with Filipino Homes family that I feel really ‘at home.’ Because of this conducive environment, I learned to expand my horizon, thereby empowering me to reach my ultimate dreams. This is my real home. Here, I am free to dream, and everyone is ready to help me achieve those dreams, which I thought were impossible.

Maritess D. Daguimol L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0032001


The fact that Filipino Homes is a Game-Changer excites me. Moreover, we are being led by a passionate & selfless Visionary who continually seeks to improve what it can for the Philippine Real Estate Industry and not just the company.

Geoffrey Lidon L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0021980


I found my passion in real estate. If it’s not for Filipino Homes, I would have not found my home career and stay this long. For me, this is the only real estate company which has a generous heart in supporting its agents and brokers. We feel the love, care and support from our big bosses, team leaders and unit managers through their efforts in giving us free seminars, monthly meetings, supervision, leadership trainings and monthly recognitions with cash raffles. Filipino Homes is my second family. It gives me the chance to fulfill my dreams, inspiring me to dream some more.

Noemi Aparre L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0029894


I am with Filipino Homes because of it’s values, vision and mission. I highly admire its continued commitment to uplift the quality of real estate service in the country. I feel valued because it is constantly equipping me with the tools and trainings to be an effective Real Estate Broker and Team Leader. Additionally, with its established network, we are able to market properties not just in our respective areas but in all key cities where we have presence. This gives us a wider market to reach with all the best possible options for our clients and property investors here and abroad. I choose wisely and I choose to be with the best.

Jo-Ann Cabrera L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0021983


In a very competitive world where the choices are just right on our fingertips, one has to choose the best. Filipino Homes with no doubt, stands out and is one of the multi-awarded and most trusted real estate brokerage firms in the Philippines and Asia today. Even in these trying times, with the viral pandemic wrecking havoc in all industries, Filipino Homes stands tall and strong, continually developing and equipping its agents and brokers with the right skills under the new normal environment so we can continue to serve our clients efficiently and effectively. Filipino Homes allowed me to discover my potentials in this field of business. And because of that, I’m able to help my family, achieve time freedom, invest in properties, buy my own cars and travel abroad. I am forever grateful to Filipino Homes.�

Shiela Avergonzado L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0014060


Filipino Homes has provided me an opportunity to grow professionally as well as personally. You get to learn directly from the best salespeople in the industry, even from the CEO himself. We get to achieve our goals and have fun doing so. This is a true ‘work hard, play hard’ culture and I love it!

Patrick Zumel I. Bitoy L I C E N S E D R E A L E S TAT E B R O K E R LICENSED PROFESSIONAL TEACHER PRC LICENSE 0020762


Filipino Homes’ mission is to uplift the quality of real estate service in the country by enabling its service partners to access the widest network of developers, and real estate professionals as well as timely and relevant trainings and seminars. Its proven system made me practice my profession with ease, and has allowed me to work in the comforts of my home. It also allowed me to travel in and out of the country for business and leisure, help others seek a career in real estate, and more importantly, it provided me an honest and professional service to our clients here and abroad.

Michelle B. Grafe L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0021843


I am with Filipino Homes because this is the biggest real estate company in the Philippines that promotes utmost professional and ethical standards in real estate practice. Aside from having an excellent office support both online and offline, Filipino Homes provides free worldclass trainings for all its members.

Angela Renee D. Abarquez L I C E N S E D R E A L E S TAT E B R O K E R PRC LICENSE 0015835



FILIPINOHOMES HAS BEEN THE FOREFRONT OF DIGITAL REAL ESTATE SELLING IN CEBU, AND POSSIBLY IN THE WHOLE COUNTRY. A few years ago when Leuterio Realty has shifted the focus of real estate selling from traditional booth mannings to purely online, there were still doubts if it would really suffice. A few years fast forward, FilipinoHomes is now the number one realty firm and has since expanded to rentals and other real estate services. Now that the Covid-19 pandemic struck, the resiliency and versatility of FilipinoHomes’ online platform proved to be very effective. Today, online selling is the way to go, and Leuterio Realty is enjoying the lead.

Irvin Paul Pastoriza

Sales Manager Priland Development Corp.


WHERE THE NEIGHBORHOOD IS TRULY COSMOPOLITAN


Though Amid Covid19 hits the nature of Real Estate, Filipino Homes has become more active and loud with their nationwide back to back sales seminar that makes them different from others. Mayence Lungay Sales Manager Bria Homes Gensan


YOUR HOME OF CHOICE.


Amidst this pandemic, buying a property can be too overwhelming but thanks to FilipinoHomes for making things easy and convenient to our fellow Filipinos, from investing, buying and owning a home. Thank you for your quality service in providing Filipinos homes they truly deserve and investments worthy of every hard work. We are so grateful for your initiatives in helping the Philippines revive its real estate economy. Keep up the good work. We heal as one. Godfrey S. Digal

President Amira Land Development Corporation


Choose a community that offers complete convenience and access to your daily needs.


Filipino homes has been consistently the best performing Real Estate company for Italpinas Development Corporation (IDC). We were positively surprised that even in time of COVID-19, Filipino Homes is not only selling IDC projects, but even increased its performances. The initiatives like various webinars and the opening of FIRE (Filipinohomes Institute of Real Estate) are exceptional. They also have a well-motivated and hardworking sellers. It is more than a pleasure to work with a so well organized and professional company as Filipino Homes. In IDC we are motivated by our common goal of achieving perfection in our product and services, and we work hard to achieve that, every day. We are happy to see that Filipino Homes is aligned with IDC in this challenge. Thank you Filipino Homes for your exceptional support to IDC, especially during this period. We have even boosted our sales reservations during this period compared to the 1st semester of 2019. This is because of the contributions of the hardworking partners from Filipino Homes. MORE POWER TO FILIPINO HOMES!

Arch. Romolo Nati

Chairman & CEO Italpinas Devt Corp. (IDC)


MOVE INTO ITALIAN STYLE!


I would like to share a bit of background on how I came to be part of the real estate industry. Since I was young, real estate has been front and center in my daily life. You see, my dad and uncles were and still are developers. I grew up learning about the business and came to understand that all of its parts must move in unison for the company to create quality residential projects. Although all parts are crucial, I know full well that everything starts with sales. Without sales, you don’t get to build houses, you don’t need to collate documents, you don’t need to collect any payment receivables. A company’s growth and eventual success begins with strong and consistent sales output. I am currently in Wee Community Developers Inc. I am the current COO of the company. I have been with the company for almost 7 years and I have been involved in real estate close to two decades already. The growth of our company coincided with our expansion to regional projects particularly Davao and Iloilo. Our successes in these areas propelled us to do bigger and grander projects in Metro Manila.

Carson Tan Choa

COO Wee Community Developers Inc.


Throughout the years of our continued success, two things were constant. First, is our unwavering dedication to create and develop “beyond ordinary” projects. Second, is Filipino Homes headed by the ever-dynamic Anthony Leuterio. In my almost two decades in the industry, I thought I have seen it all. Sometimes, experience can be a great gift while it may also be one’s pitfall in believing that he knows all the answers. But, with Boss Ton (as we affectionally call him), my senses were opened to new possibilities. He made me realize that there are so many new developments in the world. We just have to keep our eyes peeled on opportunities. Even before the onset of the pandemic, Boss Anthony was already a trailblazer in on-line selling and sales network development. He was able to transform and improve the lives of countless Filipinos. Empowering them to be Sales Entrepreneurs, masters of their own destiny. In the many talks of Boss Ton that I have attended, his message has always been very clear. Filipino Homes offers a platform for people to be successful. However, one’s success is contingent to the effort you put in. The platform Filipino Homes provides is comprehensive as it not only emphasizes trainings and constant learning, it also imbues the proper values of a responsible sales person. During the pandemic, once again, Boss Ton and Filipino Homes showed that what they have created is recession proof and pandemic proof. As other developers and brokerages remain shell-shocked with all the sweeping changes caused by the pandemic, Filipino Homes was able to pivot and remain productive. The launch of FIRE is another testimony to the creative mind of Boss Ton. We, as partner developers of Filipino Homes, are ever grateful that they chose to work with us. As I have mentioned, our success is very much linked with Filipino Homes. I would like to end this short article with a proverb: “Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime.” I truly believe that this will be the lasting legacy of Boss Ton and Filipino Homes. They were able to impart values, life lessons and once in a lifetime opportunities to our fellow Filipinos for them to not only improve their own lives but the lives of their families and clients they touch.

Within the hustle and bustle of a big city lies a sanctuary that provides you with the peace and the luxury to move at your own pace: Harbour Park Residences.


I am very happy to share that we have been over 5 years of partnership with Filipino Homes. I am blessed and greatful that Leuterio Realty Sales Agents are actively selling our Deca Projects and supporting Molave Group. The partnership of Molave Group and Filipino Homes has been full of professional, personal growth, opportunities and new learnings. While the world is suffering from pandemic, Filipino Homes is still devoted to carry on its mission to the Filipino people. Filipino Homes is pushing its agents to greater heights by providing platform, consistent and relevant trainings for them to become assets in the organization even in the midst of global health crisis. You can see Filipino Homes agents smiling all the time and I believe -

“A happy mind yields great results.”

Congratulations Filipino Homes for your successful online launching of F. I. R. E.

Almira Kaamiño Villa 8990 Holdings, Inc.



Filipinohomes has always been the most innovative, active and reliable partner we have ever since we started. Despite this pandemic, they never stopped to deliver in selling our projects. The people in Filipinohomes are someone we can always trust and depend upon. We have continue to work hand-in-hand to offer high opportunities to our fellow Filipinos. We are all in this together.

Ryan Bernard Go

President Grandland, Inc.



FILIPINOHOMES HAS BEEN OUR PARTNER IN ACHIEVING SEVERAL MILESTONES.

Especially at the height of this pandemic during the 2nd quarter, we were still able to achieve more than 20% increase in reservation sales vs. 2019. We would like to share this success with Filipinohomes as they have consistently helped us not only to meet goals but exceed expectations. Cebu Landmasters and Filipinohomes work closely and very well together because of our shared goal in putting customers at the center of everything we do and being a step ahead in anticipating their needs. Even prior to the outbreak, Filipinohomes leverages on digital transformation and innovation through its multiple platforms and systems to provide a convenient digital journey for customers, which has allowed Filipinohomes to do well despite this pandemic.

Filipinohomes is also very quick to adapt to limitations brought by the pandemic that real estate sales were unhampered. As partners, we were fast in transforming our physical product knowledge seminars into virtual sessions that continue to equip agents in selling our projects to the right markets. This strengthened and also economically sustained our network agents. Filipinohomes’ adaptability, agility, and customer centricity are factors that greatly contribute to the robust sales performance of Cebu Landmasters. Here’s to achieving more milestones with Filipinohomes! Cheers!

Jose Soberano III

Chairman, President and CEO Cebu Landmasters, Inc.


THE LEADING LOCAL DEVELOPER IN VISMIN We started in Cebu with a vision to provide better homes for the average Filipino worker. Today, we are the leading residential developer in VisMin with 70 projects in different stages of development in 15 key cities in the region. Our real estate experience will be spent on continuously being masters of one thing - serving you.


49

BRANCHES LUZON VISAYAS MINDANAO

3,000


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.