MEDIAALPHA
MediaAlpha is the industry's first transparent, vertically integrated marketplace bringing Real-Time Bidding ("RTB") to performance-based advertising. The innovative ad-tech platform is already home to the largest online insurance advertisers, offering them unparalleled targeting capabilities using structured search and big data, while helping sellers increase monetization with best-of-breed yield optimization algorithms. For advertisers, the MediaAlpha Exchange offers a robust, best-in-class... RTB demand side platform ("DSP") with rapidly growing access to inventory from leading insurance publishers. The platform enables advertisers to use the next-generation RTB to target and acquire the highest intent customers via data-driven, custom audience and bidding strategies for clicks, call, and leads. Publishers also benefit from the MediaAlpha Exchange's sophisticated demand management and yield optimization capabilities that drive competition for and maximize the yield from their insurance advertising inventory. The platform's world class analytics and reporting also gives publishers the tools to create traffic acquisition strategies and make more insightful real-time business decisions.
MEDIAALPHA
Industry:
Advertising Advertising Platforms Analytics Insurance Internet Lead Generation Telecommunications
Founded:
2012-01-01
Address:
Los Angeles, California, United States
Country:
United States
Website Url:
http://www.mediaalpha.com
Total Employee:
11+
Status:
Active
Email Addresses:
[email protected]
Total Funding:
20 M USD
Technology used in webpage:
Viewport Meta IPhone / Mobile Compatible SPF SSL By Default LetsEncrypt Apple Mobile Web Clips Icon Google Tag Manager WordPress Wordpress Plugins Mobile Non Scaleable Content
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Current Advisors List
Current Employees Featured
Founder
Stock Details
Investors List
Insignia Capital Group
Insignia Capital Group investment in Private Equity Round - MediaAlpha
Bridge Bank
Bridge Bank investment in Debt Financing - MediaAlpha
Newest Events participated
Participated in InsureTech Connect 2017
on 2017-10-03 as sponsor
Official Site Inspections
http://www.mediaalpha.com Semrush global rank: 26.7 K Semrush visits lastest month: 5.27 M
- Host name: 151.101.66.159
- IP address: 151.101.66.159
- Location: United States
- Latitude: 37.751
- Longitude: -97.822
- Timezone: America/Chicago
More informations about "MediaAlpha"
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