MIXUEBINGCHENG
MIXUEBINGCHENG
Founded:
1997-01-01
Address:
Henan, Henan, China
Country:
China
Website Url:
http://www.mxbc.com
Total Employee:
10001+
Status:
Active
Contact:
400-700-6146
Total Funding:
2 B CNY
Technology used in webpage:
Viewport Meta IPhone / Mobile Compatible WordPress Content Delivery Network Mobile Non Scaleable Content Apple Mobile Web App Capable Apple Mobile Web App Status Bar Style Twenty Seventeen Wordpress 4.8
Current Employees Featured
Founder
Investors List
Hillhouse Capital Group
Hillhouse Capital Group investment in Series A - Mixuebingcheng
Longzhu Capital
Longzhu Capital investment in Series A - Mixuebingcheng
CPE
CPE investment in Series A - Mixuebingcheng
Official Site Inspections
http://www.mxbc.com Semrush global rank: 3.27 M Semrush visits lastest month: 5.02 K
- Host name: 47.114.63.27
- IP address: 47.114.63.27
- Location: Hangzhou China
- Latitude: 30.294
- Longitude: 120.1619
- Timezone: Asia/Shanghai
More informations about "Mixuebingcheng"
MXBC - 蜜雪冰城—since1997 冰淇淋与茶连锁品牌
“蜜雪冰城”未曾委托、授权或许可任何个人、网站、平台和公司以“蜜雪冰城”品牌的名义进行招商和加盟宣传，与“蜜雪冰城”有关的信息请认准唯一官方网站：www.mxbc.com及唯一招商加盟热 …See details»
Mixue Ice Cream & Tea - Wikipedia
Mixue Ice Cream & Tea (Chinese: 蜜雪冰城; pinyin: Mìxuě Bīngchéng; lit. 'honey snow ice city') is a Chinese franchise of ice cream and iced tea chain stores founded in 1997 by Zhang Hongchao in Zhengzhou, Henan province. After more than 20 years of development in China, Mixue Ice Cream & Tea has 22,500 stores covering 31 provinces and autonomous regions and is actively exploring …See details»
蜜雪冰城—since1997 冰淇淋与茶连锁品牌 - MXBC
蜜雪冰城开创了全新的连锁形态，将高品质低价格与健康新鲜熔合一体，为消费者提供更健康、物超所值的特色产品.See details»
From roadside stand to a global franchise: The rise of …
Jul 25, 2023 · The story of how the Zhang brothers transformed a humble ice shop into a franchising empire with over 18,000 stores worldwide. In the summer of 1997, Zhang Hongchao, armed with a meager capital of RMB 3,000 (USD …See details»
Mixuebingcheng - Crunchbase Investor Profile & Investments
Also Known As 蜜雪冰城, MXBC; Legal Name 蜜雪冰城股份有限公司; Hub Tags Unicorn Company Type For Profit; Phone Number 400-700-6146See details»
Mixue Ice Cream and Tea: The Abandoned Shop Seeker
Dec 30, 2023 · Overall, Mixue Ice Cream and Tea has disrupted its business strategy by innovating its business operating system (supply-chain). Based on this, Mixue Ice Cream and …See details»
Mixue - Ice Cream & Tea
Since the 2010s, Mixue has blossomed into its own company, expanding its franchise scheme to other regions throughout China. The company has research and development centers in other areas of Henan, as well as warehousing …See details»
Bubble Tea Brand MXBC Goes Viral 24 Years After …
Jun 25, 2021 · Waves of livestreamers and vloggers have picked up their cameras and made their way to everyone's new favorite filming spot – MXBC stores located all over the streets of Chinese cities – to take part in a frenzy …See details»
Analysis on the Marketing of MIXUE Ice Cream & Tea
Nov 10, 2023 · In recent years, Chinese tea brands have emerged one after another, and the market has gradually become saturated. This paper explores how MIXUE Ice Cream & Tea has become a leading brand in the...See details»
Org Chart Mixue Bingcheng - The Official Board
Unfortunately, you don't own enough credit to see this new org chart. To continue, you can add a name in one of the org charts you recently viewed or test our Premium membership.See details»
Entering the ‘10,000-Store Era’, Will Mixue’s ... - EqualOcean
Oct 28, 2023 · Mixue’s business model is a typical S2B2C model, covering product development, procurement, production, sales, warehousing and logistics of ready-made drinks and ice …See details»
Bubble tea chain MXBC submits HK IPO application
Jan 6, 2024 · Budget bubble tea chain Mixue Bingcheng Co., Ltd. (MXBC) has submitted an application for listing on the Hong Kong Stock Exchange. Proceeds from the IPO will be used …See details»
The Blue Ocean Strategy of Mixue Ice Cream and Tea During …
Jun 28, 2023 · China's milk tea industry is facing a serious market saturation crisis, which makes it the red ocean. To survive this crisis, Mixue Ice Cream and Tea has adopted the blue ocean …See details»
Analysis on the Marketing Strategy of MXBC MilkTea - ResearchGate
PDF | On Jan 1, 2021, Ziwen Chen published Analysis on the Marketing Strategy of MXBC MilkTea | Find, read and cite all the research you need on ResearchGateSee details»
Chinese Economical Beverage Brand MXBC Enters Singapore and …
Mar 4, 2022 · MXBC, a chain brand dedicated to creating fresh ice cream and tea drinks in China, has officially entered Singapore and Malaysia, two Southeast Asian countries, on February 26, …See details»
Bubble tea bubble? MXBC seeks Shenzhen IPO - Jiemian.com
Bubble tea chain MXBC’s Shenzhen IPO plans to raise 6.5 billion yuan (US$910 million) through 400 million shares was approved Thursday. According to the prospectus, 2.9 billion yuan will …See details»
Analysis on the Marketing Strategy of MXBC MilkTea
The purpose of conducting this research is to reveal the marketing strategy secret of MXBC, analyze its franchise model by discussing its pros and cons. In this model, because the supply …See details»
Mixue Ice Cream and Tea: The Abandoned Shop Seeker - Springer
Overall, Mixue Ice Cream and Tea has disrupted its business strategy by innovating its business operating system (supply-chain). Based on this, Mixue Ice Cream and Tea can make low-cost …See details»
Bursting the bubble: Is the MXBC franchise sustainable?
Chinese ice-cream and bubble tea brand MXBC has been sanctioned for food safety problems. On May 17, Henan Daily learned from the Zhengzhou market regulator that 35 MXBC bubble …See details»
蜜穴B城
蜜穴B城 is a website that provides data configuration services and alerts for unauthorized IPs.See details»