NIELSEN
NIELSEN is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen's Watch segment provides media and advertising clients with Total Audience measurement services for all devices on which content—video, audio and text—is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industry's only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen also provides its clients with analytics that help improve performance.
NIELSEN
Industry:
Advertising Consulting Digital Media Test And Measurement TV
Founded:
1963-08-10
Address:
New York, New York, United States
Country:
United States
Website Url:
http://www.nielsen.com
Total Employee:
10001+
Status:
Active
Contact:
+91 22 66632500
Technology used in webpage:
Font Awesome Domain Not Resolving Global Site Tag Euro Cloudflare Google PHP 7 ASP.NET Apple Mobile Web App Capable JQuery CDN
Similar Organizations
Channel 4
Channel 4 provides public broadcasting services via television.
comScore
comScore is a cross-platform measurement company that measures audiences, brands, and consumer behavior.
Dentsu
Dentsu is a large Japanese advertising company.
NAPCO Media
NAPCO Media produces content, events, video services and marketing solutions for the markets it serves.
Perkuto
Perkuto offer a complete range of marketing automation services.
Sharethrough USA
Sharethrough is one of the top global independent omnichannel ad exchanges
WarnerMedia
Merged with Discovery to form Warner Bros. Discovery.
WPP
WPP creates transformative ideas and outcomes for its clients through an integrated offer of communications, commerce, and technology.
ZenithOptimedia
Digital and online media have dramatically increased the ways consumers can see, touch and buy brands.
Current Advisors List
Board_member
2015-01-22
Board_member
2006-07-28
Board_member
2006-11-23
Board_member
Board_member
Board_member
2012-01-01
Board_member
Board_member
2012-08-01
Current Employees Featured
William Johnson Co-Chief Executive Officer @ Nielsen
Co-Chief Executive Officer
Jonathan Gardner Chief Operating Officer @ Nielsen
Chief Operating Officer
Jason Bolles SVP Advanced Advertising @ Nielsen
SVP Advanced Advertising
2019-01-01
David Kenny CEO @ Nielsen
CEO
2018-11-01
Maryl Widdows VP Product - Inclusion Analytics @ Nielsen
VP Product - Inclusion Analytics
2020-07-01
Christopher Chen Managing Director at Nielsen Ventures Singapore @ Nielsen
Managing Director at Nielsen Ventures Singapore
Eric Mischel Vice President Of Product Management @ Nielsen
Vice President Of Product Management
2020-02-01
Laurie Rains SVP, Retail Services, Convenience & Bev Al Channels @ Nielsen
SVP, Retail Services, Convenience & Bev Al Channels
2019-01-01
Gil Toledo Senior Product Manager @ Nielsen
Senior Product Manager
2019-11-01
Alex Patent VP, Global Technology @ Nielsen
VP, Global Technology
2010-06-01
Founder
Stock Details
Acquisitions List
| Date | Company | Article | Price |
|---|---|---|---|
| 2021-07-08 | TVTY | TVTY acquired by Nielsen | N/A |
| 2020-01-10 | Precima | Precima acquired by Nielsen | N/A |
| 2018-09-05 | SuperData Research | SuperData Research acquired by Nielsen | N/A |
| 2018-06-14 | Landsberry & James Marketing Pty. Ltd. | Landsberry & James Marketing Pty. Ltd. acquired by Nielsen | N/A |
| 2017-08-03 | vBrand | vBrand acquired by Nielsen | N/A |
| 2017-03-25 | Rhiza, Inc. | Rhiza, Inc. acquired by Nielsen | N/A |
| 2016-12-23 | VisualDNA | VisualDNA acquired by Nielsen | N/A |
| 2016-12-20 | Gracenote | Gracenote acquired by Nielsen | 560 M USD |
| 2016-06-22 | REPUCOM | REPUCOM acquired by Nielsen | N/A |
| 2016-03-10 | Informate Mobile | Informate Mobile acquired by Nielsen | N/A |
Investments List
| Date | Company | Article | Money raised |
|---|---|---|---|
| 2022-04-07 | Fetch Rewards | Nielsen investment in Series E - Fetch Rewards | 240 M USD |
| 2020-12-15 | Placense | Nielsen investment in Seed Round - Placense | 3.5 M GBP |
| 2019-09-18 | OpenSlate | Nielsen investment in Corporate Round - OpenSlate | N/A |
| 2018-10-09 | ciValue | Nielsen investment in Series A - ciValue | 6 M USD |
| 2018-07-12 | GIVE3D | Nielsen investment in Grant - GIVE3D | 10 K USD |
| 2018-02-15 | True Data | Nielsen investment in Corporate Round - True Data | N/A |
| 2016-08-31 | Revuze | Nielsen investment in Seed Round - Revuze | 4 M USD |
| 2013-12-09 | Zollo | Nielsen investment in Venture Round - Zollo | 3.1 M USD |
| 2013-02-01 | eDealya | Nielsen investment in Seed Round - eDealya | N/A |
| 2001-10-30 | MeasureCast | Nielsen investment in Series B - MeasureCast | 8.5 M USD |
Newest Events participated
Participated in Webit Festival Europe
on 2020-06-17 as sponsor
Participated in AdExchanger's Industry Preview 2018
on 2018-01-17 as sponsor
Key Employee Changes
| Date | New article |
|---|---|
| 2020-06-03 | Nielsen Global Connect Appoints Chief Financial Officer |
| 2019-12-23 | Nielsen Announces CFO Transition Process; Reaffirms 2019 Financial Guidance |
Official Site Inspections
http://www.nielsen.com Semrush global rank: 4.32 K Semrush visits lastest month: 35.41 M
- Host name: 192.0.66.96
- IP address: 192.0.66.96
- Location: San Francisco United States
- Latitude: 37.7506
- Longitude: -122.4121
- Metro Code: 807
- Timezone: America/Los_Angeles
- Postal: 94110
More informations about "Nielsen"
Nielsen - Audience Is Everything
A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.See details»
Nielsen Holdings - Wikipedia
Arthur C. Nielsen founded the AC Nielsen Company in August 1923 with the idea of selling engineering performance surveys. It was the first company to offer market research. The company expanded its business in 1932 by creating a retail index that tracked the flow of food and drug purchases. This was the first retail measurement of its kind and for the first time allowed a company to dete…See details»
Canada - Nielsen
Read more: Nielsen and Cox Media Group (CMG) Renew Agreement for Television and Audio Measurement Services 24.6 Million Viewers Watch President Donald Trump’s Inauguration as 47th U.S. President NEW YORK – …See details»
What Is Nielsen Company? Definition, History, and How Data Works
Nielsen Media Research - Wikipedia
84 rows Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and …See details»
Nielsen Holdings - Wikiwand
Nielsen office in Canada. Nielsen is a global, independent measurement and data company for media business. With a presence in more than 100 countries and services covering more than …See details»
Nielsen - Crunchbase Company Profile & Funding
NIELSEN is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen's Watch segment provides media …See details»
About Nielsen - Nielsen Panels & Surveys
For more than 90 years, Nielsen has been turning to everyday people to find out what they like to watch, listen to, buy, click on and cheer for. We take what we learn from audiences to help companies connect you to more of the media …See details»
Under New Ownership And Continued Competition, …
Jan 5, 2023 With new ownership Nielsen is undergoing a reorganization with several key senior managers leaving. It comes at a time when Nielsen is releasing a new cross-platform tool Nielsen ONE.See details»
Nielsen Panels & Surveys
A panel is a small group of people that mirrors a large audience or group of consumers—in terms of race, gender and age and how they behave. People who join Nielsen panels share meaningful information just by changing the channel …See details»
Leadership - Nielsen
Nielsen’s global leadership team includes diverse leaders focused on empowering the media industry with independent data and insights into all audiences.See details»
Nielsen Holdings - statistics & facts | Statista
Jan 10, 2024 Headquartered in New York City, Nielsen Holdings is a global market research company with operations in over 100 countries. The company specializes in measurement and …See details»
Celebrating Our History of Innovation - Nielsen
Dun & Bradstreet splits Nielsen into two separate companies; one responsible for TV ratings, and one responsible for consumer shopping trends and box-office data in the U.S. 1999. Dutch …See details»
Business inclusion, impact & belonging | Nielsen
As the leading authority in media measurement, Nielsen works to ensure that the audiences we measure know and trust us. Our team supports inclusion by collaborating with organizations …See details»
Arthur Nielsen - Wikipedia
Nielsen was born in Chicago, Illinois.Nielsen was educated at the University of Wisconsin–Madison, where he received a B.S., summa cum laude in electrical engineering [1] …See details»
Nielsen unveils new brand identity reflecting company’s …
New York – Oct. 18, 2021 – Nielsen (NYSE: NLSN) unveiled a new brand campaign, including a new identity, reflecting the company’s transformation of its culture and a redefined strategy …See details»
Marcia M Nielsen, 72 - Woodbridge, VA - Reputation & Contact …
Marcia Nielsen is 72 years old and was born on 07/13/1952. Marcia's current home is located at Woodbridge, VA. In the past, Marcia has also been known as Marcia M Nielsen, Marcia A …See details»
Nielsen Launches its 2025 Global Media Planning Report
Report highlights three key trends in a shifting media landscape. New York, NY – March 19, 2025 – Nielsen, a global leader in audience measurement, data, and analytics, has today released …See details»
TV or Digital: What’s winning global audiences? - Nielsen
1 day ago 1 Nielsen National TV Ratings plus Streaming Platform Ratings, Persons 2+, U.S.; Nielsen Single source Panel Data (Linear TV & Streaming) – TV set AMR data, TV …See details»
Portal login - Nielsen
Login to our client portal to access Nielsen’s audience data, analytics and tools that power your impact.See details»