NUDGE NOW
Nudge is the most comprehensive and intelligent LIVE OPS solution for mobile. LIVE OPS empowers product and marketing teams with an integrated engagement solution with powerful marketing automation and personalization tools. Our approach tracks CORE behaviors and when recognizing opportunities on the spot, enables you to launch campaigns where you can then maximize LTV through optimization. Mobile is all about speed and timing so we want to boost CORE users by creating special events and givi... ng exclusive rewards and to hack monetization with personalized offers and flash sales, all with A/B testing - Instant engagement, all in real-time with no hardcoding required! Nudge is a PROVEN enterprise-level SaaS solution based on big data technology processing over 1Bn API calls a month. Our business started in mobile games where we now have over 200+ customers, including Nexon and Neowiz.
NUDGE NOW
Industry:
Big Data Developer Tools E-Commerce Marketing Automation Mobile SaaS
Founded:
2014-04-15
Address:
San Francisco, California, United States
Country:
United States
Website Url:
http://www.nudge.do
Total Employee:
11+
Status:
Closed
Email Addresses:
[email protected]
Technology used in webpage:
Viewport Meta IPhone / Mobile Compatible Content Delivery Network Nginx SEO_H2 SEO_H1
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Current Employees Featured
Founder
Newest Events participated
Participated in Game Developers Conference - GDC 2016
on 2016-03-14 as sponsor
Official Site Inspections
http://www.nudge.do
- Host name: ec2-52-60-87-163.ca-central-1.compute.amazonaws.com
- IP address: 52.60.87.163
- Location: Montreal Canada
- Latitude: 45.4995
- Longitude: -73.5848
- Timezone: America/Toronto
- Postal: H3G
More informations about "Nudge Now"
Nudge, don’t nag - McKinsey & Company
Jan 20, 2020 A nudge is not a reminder to do something, nor is it a call to action. Nudges aren’t mandatory and they don’t have consequences. If you’re constantly reminding or commanding the horse to drink, it’s not a nudge. It’s also not a …See details»
Do Behavioral Nudges Work on Organizations?
Feb 22, 2021 Behavioral economics has shown that nudges can be used to help individuals act in their best interests. But can you apply similar tools to change organizational behavior? Researchers collaborated ...See details»
Nudge Theory in Change Management - CMI
Jan 18, 2020 There are different nudges which can be taken at organization level: a) perception nudge; b) motivation nudge; c) ability and d) simplicity …See details»
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Jun 9, 2023 Nudge theory is as neutral as an advertisement: it can promote helpful choices and equally harmful alternatives like gambling. To ethically implement nudge theory, you must …See details»
Small Is Beautiful: Using Gentle Nudges To Change …
Feb 22, 2018 To spread nudging skills throughout the organization. the nudge unit should co-create nudges in collaboration with employees. This will allow for the transfer of useful methodological skills to ...See details»
Nudge Unit - The Behavioral Scientist
A "Nudge Unit," also known as a Behavioral Insights Team, is an organization or division within an organization that applies behavioral science principles to create subtle "nudges," which aim to influence human behavior in a predictable way. …See details»
How to nudge your way to better performance
Dec 8, 2017 In doing so, a nudge pilot program can often be the first spark that fuels a broader transformation in the way an organization drives continuous improvement at all levels. Many companies are already building robust nudge …See details»
Nudging: How Behavioral Economics Can Transform Practices
1 day ago Nudge theory is a concept within behavioral economics that seeks to influence people’s decisions and behaviors by subtly changing the context or environment in which …See details»
Lessons from corporate behavioral-science units
Jan 24, 2019 Personal skills, such as curiosity, a can-do attitude, a talent for problem solving, a willingness to “own” solutions, and the ability to communicate with stakeholders at various levels of the organization, are as helpful in nudge …See details»
What is Nudge Theory, and What Are Its Applications?
Nov 13, 2024 What is Nudge Theory? Understanding the Concept of a “Nudge” A “nudge” is a subtle change in the way choices are presented to individuals, designed to influence their …See details»
Nudge Theory For Enterprises: A Complete Guide - The Change …
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Will Your Nudge Have a Lasting Impact? - Harvard Business Review
Apr 29, 2024 Organizations in both the public and private sector have embraced nudges — small interventions designed to subtly steer individuals towards desired behaviors. But while …See details»
Nudge Theory for a Dynamic Workplace: Definition, Benefits
Nudge theory, a notion burgeoning recently, has garnered notable attention, particularly within behavioural science organisational contexts. This concept, rooted in behavioural economics …See details»
Nudge Theory in Behaviour Change - CMI
Mar 8, 2023 Nudge theory was first popularized by the 2008 book “Nudge: Improving Decisions About Health, Wealth, and Happiness” written by Richard Thaler and Cass Sunstein. The …See details»
Nudge Management: How Behavioural Science Can Increase …
Jan 13, 2020 Examples including changing default options to allow for intuitive decisions that better support the organization’s goal, such as default selection of 401k retirement plans. ...See details»
Answer these 6 questions before setting up a ‘nudge’ unit
Apr 1, 2019 Some units are placed with R&D or marketing; others house their nudge and data science teams together to capture synergies. Some organizations create a global nudge …See details»
Nudging: What is it and how can we use it ‘FORGOOD’?
First conceptualised by Richard Thaler and Cass Sunstein in their 2008 book, ‘Nudge: Improving Decisions about Health, Wealth and Happiness’, nudging quickly exploded into the worldwide …See details»
What is Nudge Theory & Its Examples - Harappa
Apr 16, 2021 The nudge theory is an indirect suggestion and positive reinforcement instrument that influences people’s decisions and actions. Explore what is nudge theory from Harappa …See details»
Using Nudge Theory to Drive Frontline Productivity and Revenue
Apr 11, 2022 How frontline organizations can use nudge theory. For frontline leaders, nudge theory can be your secret weapon for driving desired behavior, including operational …See details»
Much anew about ‘nudging’ - McKinsey & Company
Aug 6, 2021 Since Harvard professor Cass Sunstein and University of Chicago professor Richard Thaler introduced the concept of nudging to the world, in 2008, about 400 “nudge …See details»