OMG DIGITAL
OMG Digital creates digital editorial brands for African millennials. It has been hailed as the "Buzzfeed of Africa" for its millenial-targeted content. Like BuzzFeed and other similar companies, OMG Digital monetizes through digital marketing. Currently 80 percent of its ad sales are from banner ads, but as in other markets, its advertisers are seeing a smaller return on investment and looking for alternatives that are more suited to mobile screens (about 90 percent of OMG Digital’s use... rs access its content through mobile devices, in particular Android smartphones). About 60 percent of OMG Digital users are between 18 to 24 years old and one of its value propositions is helping overseas companies figure out how to reach young African consumers in different markets (for example, in some countries Twitter is more popular than Facebook, so localized strategies need to take that into account). OMG Digital has already partnered with Coca Cola, Huawei, KFC, Philips, Pringles, and several of Africa’s largest telecoms, including MTN, on marketing campaigns and sponsored content.
OMG DIGITAL
Industry:
Digital Marketing Marketing Social Media Management
Founded:
2016-01-01
Address:
Accra, Greater Accra, Ghana
Country:
Ghana
Website Url:
http://www.artzstudio.com
Total Employee:
1+
Status:
Active
Contact:
+116504958656
Email Addresses:
[email protected]
Total Funding:
1.22 M USD
Technology used in webpage:
IPv6 Cloudflare Hosting Cloudflare DNS Imgix
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Current Employees Featured
Founder
Investors List
Josh Buckley
Josh Buckley investment in Seed Round - Omg Digital
Comcast Ventures
Comcast Ventures investment in Seed Round - Omg Digital
MacroVentures
MacroVentures investment in Seed Round - Omg Digital
Frances Xavier Helgesen
Frances Xavier Helgesen investment in Seed Round - Omg Digital
M & Y Growth Partners
M & Y Growth Partners investment in Seed Round - Omg Digital
Will Sternlicht
Will Sternlicht investment in Seed Round - Omg Digital
Soma Capital
Soma Capital investment in Seed Round - Omg Digital
Kima Ventures
Kima Ventures investment in Seed Round - Omg Digital
Social Capital
Social Capital investment in Seed Round - Omg Digital
Y Combinator
Y Combinator investment in Seed Round - Omg Digital
Newest Events participated
Official Site Inspections
http://www.artzstudio.com Semrush global rank: 3.51 M Semrush visits lastest month: 4.22 K
- Host name: 172.67.157.63
- IP address: 172.67.157.63
- Location: United States
- Latitude: 37.751
- Longitude: -97.822
- Timezone: America/Chicago
