OPERATIVE
Operative is the advertising business management company. Our core purpose is to allow the media and advertising industries to run increasingly complex businesses with simplicity. Operative's next-generation, SaaS-based platform, and technology-enabled services help media industry leaders and their partners balance operational efficiency with innovation to reduce transaction costs and boost advertising revenue. The Operative. One platform brings together the business processes and systems necessary to package, sell, traffic, manage, optimize and collect revenue on advertising products. More than 200 industry leaders, representing more than 30 percent of digital advertising revenue, rely on Operative including The Wall Street Journal, MSN, OMD, NBC Universal.
OPERATIVE
Industry:
Advertising Internet SaaS Software
Founded:
2000-01-01
Address:
New York, New York, United States
Country:
United States
Website Url:
http://www.operative.com
Total Employee:
251+
Status:
Active
Contact:
(212) 994-8930
Email Addresses:
[email protected]
Total Funding:
25.5 M USD
Technology used in webpage:
Viewport Meta IPhone / Mobile Compatible Google Font API Google Analytics Apple Mobile Web Clips Icon Google Tag Manager WordPress Google Universal Analytics Font Awesome Domain Not Resolving
Similar Organizations
Current Advisors List
Current Employees Featured
Founder
Acquisitions List
| Date | Company | Article | Price |
|---|---|---|---|
| 2021-03-16 | STAQ | STAQ acquired by Operative | N/A |
| 2010-10-18 | Solbright | Solbright acquired by Operative | N/A |
Investors List
Wellington Financial
Wellington Financial investment in Debt Financing - Operative
ORIX Venture Finance
ORIX Venture Finance investment in Venture Round - Operative
Edison Partners
Edison Partners investment in Venture Round - Operative
Newest Events participated
Participated in IGNITION: Future Of Digital 2015
on 2015-12-08 as sponsor
Key Employee Changes
| Date | New article |
|---|---|
| 2022-06-13 | Operative Prepares for Accelerated Growth with New Executive Appointments |
| 2021-05-25 | Operative Appoints Former FreeWheel Executive, Katie Back as Chief Revenue Officer |
Official Site Inspections
http://www.operative.com Semrush global rank: 4.65 M Semrush visits lastest month: 2.12 K
- Host name: 197.225.197.104.bc.googleusercontent.com
- IP address: 104.197.225.197
- Location: United States
- Latitude: 38.6583
- Longitude: -77.2481
- Timezone: America/New_York
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