PRECISION MARKET INSIGHTS

Precision Market Insight’s targeting capabilities remove the guesswork from mobile targeting. Precision Market Insights leverages the power of Verizon Wireless, the nation’s largest and most reliable network, to address the most pressing issues in mobile advertising today. Precision Market Insights from Verizon provides addressable advertising solutions for agencies, brands and channel partners. The Precision solutions use the PrecisionID™, an anonymous unique device identifier, which can be used to reach the right audiences on mobile through demographic, interest and geographic targeting and enables advertisers to use their own data to reach target audiences on their mobile devices.