REEF

reef-logo

Reef’s 30-year heritage was born out of an idea by Fernando and Santiago Aguerre, entrepreneur brothers from South America with a love of surf and beach culture, to create a high-quality active lifestyle sandal. To bring their vision to life, the brothers moved to Southern California to manage the Reef brand, and they set up production in Sao Paulo Brazil in 1984, where they first produced the iconic sandal that made Reef the leader in open-toe footwear. Inspired by the beautiful women of ... the beaches in South America, the brothers saw an opportunity to introduce the surf market to an exotic element that they called Miss Reef, who has become a global icon of the surfing community. Since then, the vibrant culture, imagery, and beautiful Reef girls of Latin America have been a part of Reef’s DNA. Now 30 years later, the company is thriving as the global surf lifestyle brand that lives by the "Just Passing Through" mentality of surf adventure. Reef draws on the spirit of the global traveler to offer casual lifestyle footwear for men and women, as well as apparel for men that combines function and fashion for life on the road. Using technology and a host of eco-based materials inspired by Reef Redemption, Reef continually delivers instant comfort and exotic styling, and strives toward versatile and multi-functional products for the traveling surfer. The brand is also well known for an ambassador program that supports some of the best wanderers and waveriders around the globe.

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REEF

Social Links:

Industry:
Fashion Lifestyle Manufacturing Shopping

Founded:
1984-01-01

Address:
Fort Lauderdale, Florida, United States

Country:
United States

Website Url:
http://www.reef.com

Total Employee:
51+

Status:
Active

Contact:
(844)500-7333

Email Addresses:
[email protected]

Total Funding:
39.1 M USD

Technology used in webpage:
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Current Employees Featured

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Eric Wiseman
Eric Wiseman Executive Vice President @ Reef
Executive Vice President

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Jessica Levens
Jessica Levens Director of Ecommerce @ Reef
Director of Ecommerce

Founder


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Fernando Aguerre

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Santiago Aguerre

Acquisitions List

Date Company Article Price
2000-03-22 Verve Verve acquired by Reef N/A

Investors List

3i-group_image

3i Group

3i Group investment in Series C - Reef

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Finaventures

Finaventures investment in Series C - Reef

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The Carlyle Group

The Carlyle Group investment in Series C - Reef

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Viventures Partners SA

Viventures Partners SA investment in Series C - Reef

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Cowen Group

Cowen Group investment in Series C - Reef

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Cisco

Cisco investment in Venture Round - Reef

viventures_image

Viventures

Viventures investment in Venture Round - Reef

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Net Fund Europe

Net Fund Europe investment in Venture Round - Reef

Official Site Inspections

http://www.reef.com Semrush global rank: 62.2 K Semrush visits lastest month: 1.85 M

  • Host name: myshopify.com
  • IP address: 23.227.38.65
  • Location: Canada
  • Latitude: 43.6319
  • Longitude: -79.3716
  • Timezone: America/Toronto

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