VISUAL IQ

visual-iq-logo

Visual IQ produces the worldโ€™s most powerful cross channel marketing attribution software products. As a pioneer in the space, the company has been offering products since 2006. Its SaaS-based IQ Intelligence Suite reveals cross channel performance insights hidden deep within companiesโ€™ marketing data, providing actionable recommendations and optimized media plans to improve marketing effectiveness. These recommendations enable marketers and agencies to adjust their advertising strategies an... d tactics to significantly increase marketing ROI across their entire marketing mix โ€“ both online and offline. The functionality behind these products combines a powerful, user-friendly interface with multi-dimensional fractional attribution science and predictive analytics that clearly and accurately show marketers where opportunities exist for improvement. Visual IQ was named a leader in cross channel attribution in 2014 by a leading market research firm, won The Drum's 2015 Digital Trading Award for Best Attribution Solution, won the 2014 ASPY Award for Best Data or Analytics Solution, and was a finalist in the Digital Analytics Association Excellence Awards in 2013, 2014 and 2015. The company is a member of the Advertising Technology, Data, Public Policy and CFO Councils of the IAB, as well as on the Standards Committee of the Digital Analytics Association.

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VISUAL IQ

Social Links:

Industry:
Advertising Analytics Data Visualization Marketing Marketing Automation Predictive Analytics Software

Founded:
2006-01-01

Address:
Needham, Massachusetts, United States

Country:
United States

Website Url:
http://www.marketingeffectiveness.nielsen.com

Total Employee:
101+

Status:
Closed

Contact:
(781)657-9035

Email Addresses:
[email protected]

Total Funding:
15 M USD

Technology used in webpage:
SPF Microsoft Exchange Online Office 365 Mail Google Apps For Business Microsoft Azure DNS GoDaddy DNS Google BootstrapCDN Google Cloud Cloudflare Hosting


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Current Advisors List

sean-cantwell_image

Sean Cantwell Board Member @ Visual IQ
Board_member

roger-hurwitz_image

Roger Hurwitz Member of the Board of Directors @ Visual IQ
Board_member

lili-balfour_image

Lili Balfour Advisor @ Visual IQ
Advisor
2010-01-01

Current Employees Featured

anto-chittilappilly_image

Anto Chittilappilly
Anto Chittilappilly Co-Founder, President & CTO @ Visual IQ
Co-Founder, President & CTO
2005-08-01

vincent-antony_image

Vincent Antony
Vincent Antony Vice President of Engineering & Operations @ Visual IQ
Vice President of Engineering & Operations
2005-09-01

Founder


anto-chittilappilly_image

Anto Chittilappilly

manu-mathew_image

Manu Mathew

Acquisitions List

Date Company Article Price
2016-10-24 Refined Labs Refined Labs acquired by Visual IQ N/A

Investors List

fog-city-capital_image

Fog City Capital

Fog City Capital investment in Series B - Visual IQ

volition-capital_image

Volition Capital

Volition Capital investment in Series B - Visual IQ

fog-city-capital_image

Fog City Capital

Fog City Capital investment in Series A - Visual IQ

Newest Events participated

digital-marketing-innovation-summit-london-2018_event_image Participated in Digital Marketing Innovation Summit London 2018 on 2018-10-18 as sponsor

gartner-digital-marketing-conference-san-diego-2018_event_image Participated in Gartner Digital Marketing Conference San Diego 2018 on 2018-05-15 as exhibitor

adobe-summit-2018_event_image Participated in Adobe Summit 2018 on 2018-03-25 as sponsor

omr-festival-2018_event_image Participated in OMR Festival 2018 on 2018-03-22 as exhibitor

gartner-digital-marketing-conference-san-diego-2017_event_image Participated in Gartner Digital Marketing Conference San Diego 2017 on 2017-05-10 as exhibitor

modern-marketing-experience_event_image Participated in Modern Marketing Experience on 2017-04-25 as sponsor

mdmc-2017_event_image Participated in MDMC 2017 on 2017-04-12 as sponsor

adobe-summit-2017_event_image Participated in Adobe Summit 2017 on 2017-03-19 as sponsor

Official Site Inspections

http://www.marketingeffectiveness.nielsen.com

  • Host name: 197.103.224.35.bc.googleusercontent.com
  • IP address: 35.224.103.197
  • Location: United States
  • Latitude: 38.6583
  • Longitude: -77.2481
  • Timezone: America/New_York

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