WAGAWIN BY W² GROUP

Wagawin specializes in identifying and understanding audiences. We enable our clients to reach the people with the highest affinity for their products and services. Through our unique combination of creative and audience data, we increase efficiency along the entire marketing funnel and achieve significantly better campaign results. Our award-winning Conversational Ads enable a meaningful conversation between advertisers and their consumers across all relevant screens - from mobile, to deskto... p, to DOOH and CTV. We develop and understand these conversations like no other. With our own AI, we process millions of different consumer feedbacks every day and generate target group data for all relevant platforms - programmatically, privacy compliant and cookieless. With our approach, brands learn to understand the true needs of their audiences. We are even able to enrich this knowledge with motion data in almost real time. All of this not only leads to an enormous increase in data quality, but also helps brands to identify and exploit hidden customer potential. Media agencies and advertisers such as Unilever, P&G, L'Oréal, McDonalds, Deutsche Telekom and many more achieve measurably better results with us every day at all stages of the marketing funnel. The brand Wagawin was acquired by W² Group from Germany in 2023. In the course of this acquisition, Wagawin Asia, established in 2018 and based in Singapore, was also brought under the ownership of W² Group. Since the end of 2023, the Group is also shareholder in the newly established Wagawin Europe, based in Munich.More