WHAT'S THE IDEA
What’s The Idea? is a marketing and branding consultancy founded by Steve Poppe in 2008. Steve is a brand and communication planner with 20+ years of experience working with multinational corporations, challenger brands and start-ups. He has worked for global ad agencies McCann-Erickson and Foote, Cone Belding and marketers: Abbott Nutrition, Adecco, AT&T, Capgemini, ConAgra Foods, JPMorgan Chase, Lucent Technologies, Microsoft, Nature’s Best, Newsday, North Shore-LIJ Health System, Sunkist, U.S. Airways and ZDNet. Mr. Poppe has also held director of marketing positions at Fifth Generation Systems, Inc., parent company of Zude.com, Teq Inc., a K-12 educational technology company and Protica Nutritional Research.
WHAT'S THE IDEA
Industry:
Advertising Consulting
Founded:
2008-09-01
Address:
Asheville, North Carolina, United States
Country:
United States
Website Url:
http://www.whatstheidea.com
Total Employee:
1+
Status:
Active
Email Addresses:
[email protected]
Technology used in webpage:
Facebook Sharer GoDaddy Email Facebook Like Button
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Official Site Inspections
http://www.whatstheidea.com
- Host name: 166.244.178.68.host.secureserver.net
- IP address: 68.178.244.166
- Location: Scottsdale United States
- Latitude: 33.6013
- Longitude: -111.8867
- Metro Code: 753
- Timezone: America/Phoenix
- Postal: 85260
More informations about "What's the Idea"
About. | Brand Strategy. Steve Poppe, Founder.
Email Steve at [email protected]. Connect with him on Twitter, LinkedIn, Instagram, or Facebook. Client comments: “I worked with Steve on a brand strategy at Biz2Credit that was aimed at improving our brand …See details»
What’s The Idea - By-The-Pound or Buy The Pound.
The brand strategy framework at What’s The Idea? can best and most simply described as one claim and three proof planks.. A proof plank being a cluster of evidence, bound by a discrete value label that supports the claim. An …See details»
What's the Idea
We will review your document or manuscript and provide recommendations on how to improve the document’s organization so that your idea is communicated to the reader in the most effective …See details»
About — What's the Idea
Since 2023, he has been the Chair of the Publications Committee for Editors Canada, which is a non-profit member-run organization representing and advocating for Canada’s community of …See details»
Website Organization | Brand Strategy. Steve Poppe, Founder.
May 27, 2014 Website Organization. By. Steve Poppe - May 27, 2014. 1018. 0. I’ve worked on a number of brands at different stages of their lifecycle. And depending on the stage, they need …See details»
What's the Idea - Crunchbase Company Profile & Funding
Contact Email [email protected] What’s The Idea? is a marketing and branding consultancy founded by Steve Poppe in 2008. Steve is a brand and communication planner …See details»
What's the Idea? | LinkedIn
What's the Idea? specializes in brand strategy. Defined as an organizing principle for "product, experience and messaging," brand strategy comprises one claim and three proof planks.See details»
Services — What's the Idea
We will review your document or manuscript and provide recommendations on how to improve the document’s organization so that your idea is communicated to the reader in the most effective …See details»
Steve Poppe - What's the Idea? - LinkedIn
You’re developing a brand. What are the most common mistakes to avoid? Vision, mission, voice, tone, personality, ethos etc. are, in my opinion, the domain of the creative agencies.See details»
Company Information - RocketReach
What's the Idea? specializes in brand strategy. Defined as an organizing principle for "product, experience and messaging," brand strategy comprises one claim and three proof planks.See details»
What’s The Idea? | Go Local Asheville
We help businesses position for commercial success. We are not a design or advertising firm. What’s The Ida? creates business-winning strategies that help marketers focus their marketing …See details»
Contact 2 — What's the Idea
What’s the Idea. Hamilton, Ontario, Canada. [email protected]. Follow us on Bluesky @whatstheidea.bsky.socialSee details»
What’s the idea behind What’s The Idea?
Jul 10, 2017 Not enough credit has been giving to the name of my business in this blog. What’s The Idea? is the name of the blog and the business. People think is a cool name even though …See details»
Whats The Idea - Overview, News & Similar companies - ZoomInfo
Www.whatstheidea.net. Revenue <$5M. Industry. Finance General Finance. Is this data correct? Popular Searches Whats The Idea Gilmerton Car Wash SIC Code 67,679 NAICS Code …See details»
What is Organization? definition, process and types - Business …
Functional Organization: As the name suggests, functional organization structure is one in which the thorough task of managing and directicting the employees, is grouped as per the functions …See details»
What Brand Planners Have in Common.
Mar 27, 2025 All brand strategists have their own way of getting to the brand idea and organizing principle. Followers of What’s The Idea? know I hunt for “proof.” Existential …See details»
Portfolio — What's the Idea
Edit Like a Pro: Editors Canada’s series of editing exercises, designed to test alignment with Professional Editorial Standards 2024.. For the structural editing volume (published 2024), I …See details»
Whose Idea Was it Anyway? The Role of Source in Organizations
Oct 3, 2015 If the leader of the organization is the Source, this is more easily accepted than if a normal employee is the Source for a particular thought or project. However, the Source needs …See details»
Effective Selling Requires Organization and Nourishment.
Jun 28, 2011 The body is amazing thing. Nobody will argue with that. One of the keys to health is proper digestion. It starts with enzymes in the mouth, mastication of solids via the teeth, …See details»
Blog 2 — What's the Idea
Oct 7, 2024 What’s the Idea. Hamilton, Ontario, Canada. [email protected]. Follow us on Bluesky @whatstheidea.bsky.socialSee details»