C’EST MOI

C’est Moi is the pioneer one-stop brand in the kids’ cosmetics industry. Targeting kids age 4 to 12 years old, the range includes makeup, skincare and accessories. The awareness for the need for a kids’ cosmetics line sparked in 2008 when the 5-year-old daughter of the founder had a ballet recital. The little 5-year-old experienced a rash break-out after using harsh adult cosmetics for her performance and there was no skincare available on the shelves for a 5-year old to assist in before, during and after care. Thus, the birth of C’est Moi™, the solution – to address this necessity to plug the gap – thoughtful, safe yet fun range of kids’ cosmetics for parents’ peace-of-mind.