FIRST LITE

First Lite strives to provide the best possible apparel for the hunter who demands nothing less. They design simple products that work for the tree stand on the back forty or a nine-day expedition in the Brooks Range. They also fully understand that the passion of their customers and employees depends on the conservation of the world’s wildlife resources and the protection of their collective access to the wild places they inhabit. Therefore, First Lite is about more than simply producing awesome gear. Supporting the people and groups who protect their sporting heritage is an equally important part of who they are as an organization and a group of folks who love to hunt.