MEASURE PROTOCOL

measure-protocol-logo

Measure is a blockchain powered economy for human-generated data. People have insufficient control over their data. It is frequently unclear when and where data about them is being captured or used and when it is, they are being compensated poorly or not at all and have to trust the companies using it to keep it private. Yet, much of the world is fuelled by person-based data — from social and marketing research to advertising, finance, and insurance — data about individuals and populations ... drives everything from product development to public policy. Measure democratizes access to accurate data about individuals and populations while allowing people to maintain sovereignty over their data. Measure does this by introducing a new blockchain-based protocol that facilitates the network and infrastructure to form a marketplace. On one side of the market are individuals who contribute data by completing tasks, surveys or providing access to data sources such as health and location data. On the other side are buyers of person-based data, such as marketers, researchers and advertisers. Between them is software and a public blockchain that allows buyers to interact directly with individuals in a way that protects the privacy of the individual, incentivizes accuracy, and provides transparency around data usage and payment. A primary goal of the protocol is to maximize the supply of accurate, representatively sampled data about individuals. It features a simple, standardized pricing model indexed by scarcity and complexity, a reputation system for both buyers and contributors that encourages efficient survey design and good faith participation, and a set of economic incentives to encourage data reuse.

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MEASURE PROTOCOL

Social Links:

Industry:
Analytics Computer Market Research Software

Founded:
2018-02-01

Address:
London, England, United Kingdom

Country:
United Kingdom

Website Url:
http://www.measureprotocol.com

Total Employee:
1+

Status:
Active

Email Addresses:
[email protected]

Total Funding:
4.6 M GBP

Technology used in webpage:
Viewport Meta IPhone / Mobile Compatible SPF SSL By Default Google Analytics LetsEncrypt Apple Mobile Web Clips Icon Google Tag Manager Apache Global Site Tag


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Current Employees Featured

paul-neto_image

Paul Neto
Paul Neto Co-Founder & Chief Marketing Officer @ Measure Protocol
Co-Founder & Chief Marketing Officer
2018-07-01

owen-hanks_image

Owen Hanks
Owen Hanks CEO & Co- Founder @ Measure Protocol
CEO & Co- Founder
2017-02-01

duarte-simoes-de-almeida_image

Duarte Simoes de Almeida
Duarte Simoes de Almeida Finance @ Measure Protocol
Finance
2020-02-04

prashanth-ravindran_image

Prashanth Ravindran
Prashanth Ravindran Co-founder and Engineer @ Measure Protocol
Co-founder and Engineer

Founder


john-martin_image

John Martin

owen-hanks_image

Owen Hanks

paul-neto_image

Paul Neto

prashanth-ravindran_image

Prashanth Ravindran

Investors List

blockchain-valley-ventures_image

Blockchain Valley Ventures

Blockchain Valley Ventures investment in Venture Round - Measure Protocol

blackfinch-ventures_image

Blackfinch Ventures

Blackfinch Ventures investment in Venture Round - Measure Protocol

italian-angels-for-growth_image

Italian Angels for Growth

Italian Angels for Growth investment in Venture Round - Measure Protocol

dynata_image

Dynata

Dynata investment in Venture Round - Measure Protocol

creative-destruction-lab_image

Creative Destruction Lab (CDL)

Creative Destruction Lab (CDL) investment in Venture Round - Measure Protocol

blockchain-valley-ventures_image

Blockchain Valley Ventures

Blockchain Valley Ventures investment in Venture Round - Measure Protocol

Official Site Inspections

http://www.measureprotocol.com Semrush global rank: 37.26 K Semrush visits lastest month: 3.53 M

  • Host name: ec2-34-234-52-18.compute-1.amazonaws.com
  • IP address: 34.234.52.18
  • Location: Ashburn United States
  • Latitude: 39.0481
  • Longitude: -77.4728
  • Metro Code: 511
  • Timezone: America/New_York
  • Postal: 20149

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