METRO

The Metro brand was launched in March 1999 as a London only free newspaper. It was designed as a concise read for urbanites on the commute, filled with bite-sized news and local information for them to consume whilst on the move. The newspaper provides news based on five categories: news, sports, guilty pleasures, entertainment, and life & style. It is the world’s biggest free newspaper with over 3.3 million daily readers. It engages urbanites with the same short, stimulating content in its online and mobile products. Metro offers a variety of print and digital media platforms such as the newspaper, CRM, social media, tablet and mobile devise-based news content targeting an audience that constantly on the move and always stay connected.