MOBILE MARKETER

Mobile Marketer is a news publication covering mobile marketing, media, and commerce. It explains how the mobile channel can be used alone or in conjunction with other channels for branding, customer acquisition, and retention purposes. Its circulation includes audiences connected to the use of mobile marketing, media, and commerce in their capacity as advertiser, publisher, advertising agency, technology partner, or wireless carrier network. This comprises senior executives charged with ma... king key decisions related to the mobile channel, along with partners helping them in that endeavor. Mobile Marketer’s team of journalists offers wall-to-wall coverage of all developments in mobile marketing, media, and commerce in the United States and overseas, including mobile-savvy markets in Europe, Asia-Pacific, Africa, and the U.S.A. Mobile Marketer was launched in 2007 by Mickey Alam Khan and is headquartered in New York.More