MURMUR

Check-ins, star ratings and reviews from strangers weren’t working for us. When in a new city, or just wanting to try a new restaurant, we found ourselves searching through old texts and blog posts. And we thought: Word of mouth is still king, but it could use some tech support. Instead of trying to replace the intimacy of word of mouth with technology, how can we use technology to bolster it? Murmur is word of mouth with a jet pack — a refreshingly human platform to find great restaurants and bars. It’s what we love about word of mouth — people we trust giving us tips — without searching through posts or hassling friends.